000 | 03308cam a22005058i 4500 | ||
---|---|---|---|
999 |
_c2337 _d2337 |
||
001 | 21761425 | ||
003 | KWUST | ||
005 | 20230706143718.0 | ||
006 | m |o d | | ||
007 | cr ||||||||||| | ||
008 | 201015t20212022iau jo 001 0 eng | ||
010 | _a 2020041601 | ||
020 |
_a9781259251382 _q(ebook other) |
||
020 |
_z9781260940541 _q(hardcover) |
||
020 |
_a9781264575435 _q(ebook) |
||
020 |
_z9781264575510 _q(spiral bound) |
||
040 |
_aDLC _beng _cDLC _erda _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 | _aHD30.22. B357 2017 |
082 | 0 | 0 |
_a338.5024/658 _223 |
100 | 1 |
_aBaye, Michael R., _d1958- _eauthor. |
|
245 | 1 | 0 |
_aManagerial economics & business strategy / _cMichael Baye, Bert Elwert Professor of Business Economics & Public Policy, Kelley School of Business, Indiana University, Jeffrey T. Prince, Associate Professor of Business Economics & Public Policy. |
246 | 3 | _aManagerial economics and business strategy | |
250 | _aTenth Edition. | ||
263 | _a2101 | ||
264 | 1 |
_aDubuque : _bMcGraw-Hill Education, _c2017 |
|
264 | 4 | _c©2017 | |
300 | _axxvii, 548 p. | ||
336 |
_atext _btxt _2rdacontent |
||
337 |
_acomputer _bc _2rdamedia |
||
338 |
_aonline resource _bcr _2rdacarrier |
||
500 | _aRevised edition of Managerial economics & business strategy, [2017]. | ||
500 | _aIncludes index. | ||
520 |
_a"This book begins by teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition. Adopters and reviewers also praise the book for its real-world examples and because it includes modern topics not con-tained in any other single managerial economics textbook: oligopoly, penetration pricing, multistage and repeated games, foreclosure, contracting, vertical and hori-zontal integration, networks, bargaining, predatory pricing, -principal-agent prob-lems, raising rivals' costs, adverse selection, auctions, screening and signaling, search, limit pricing, and a host of other pricing strategies for firms enjoying market power. This balanced coverage of traditional and modern microeconomic tools makes it appropriate for a wide variety of managerial economics classrooms. An increasing number of business schools are adopting this book to replace (or use alongside) managerial strategy texts laden with anecdotes but lacking the microe-conomic tools needed to identify and implement the business strategies that are optimal in a given situation"-- _cProvided by publisher. |
||
521 |
_aAges 18+ _bMcGraw-Hill Education |
||
521 |
_aGrades 10-12 _bMcGraw-Hill Education |
||
588 | _aDescription based on print version record and CIP data provided by publisher; resource not viewed. | ||
650 | 0 | _aManagerial economics. | |
650 | 0 | _aStrategic planning. | |
700 | 1 |
_aPrince, Jeff, _eauthor. |
|
776 | 0 | 8 |
_iPrint version: _aBaye, Michael R., 1958- _tManagerial economics & business strategy _bTenth Edition. _dDubuque : McGraw-Hill Education, 2021. _z9781260940541 _w(DLC) 2020041600 |
906 |
_a7 _brip _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |