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006 m |o d |
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008 201015t20212022iau jo 001 0 eng
010 _a 2020041601
020 _a9781259251382
_q(ebook other)
020 _z9781260940541
_q(hardcover)
020 _a9781264575435
_q(ebook)
020 _z9781264575510
_q(spiral bound)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 0 0 _aHD30.22. B357 2017
082 0 0 _a338.5024/658
_223
100 1 _aBaye, Michael R.,
_d1958-
_eauthor.
245 1 0 _aManagerial economics & business strategy /
_cMichael Baye, Bert Elwert Professor of Business Economics & Public Policy, Kelley School of Business, Indiana University, Jeffrey T. Prince, Associate Professor of Business Economics & Public Policy.
246 3 _aManagerial economics and business strategy
250 _aTenth Edition.
263 _a2101
264 1 _aDubuque :
_bMcGraw-Hill Education,
_c2017
264 4 _c©2017
300 _axxvii, 548 p.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aRevised edition of Managerial economics & business strategy, [2017].
500 _aIncludes index.
520 _a"This book begins by teaching managers the practical utility of basic economic tools such as present value analysis, supply and demand, regression, indifference curves, isoquants, production, costs, and the basic models of perfect competition, monopoly, and monopolistic competition. Adopters and reviewers also praise the book for its real-world examples and because it includes modern topics not con-tained in any other single managerial economics textbook: oligopoly, penetration pricing, multistage and repeated games, foreclosure, contracting, vertical and hori-zontal integration, networks, bargaining, predatory pricing, -principal-agent prob-lems, raising rivals' costs, adverse selection, auctions, screening and signaling, search, limit pricing, and a host of other pricing strategies for firms enjoying market power. This balanced coverage of traditional and modern microeconomic tools makes it appropriate for a wide variety of managerial economics classrooms. An increasing number of business schools are adopting this book to replace (or use alongside) managerial strategy texts laden with anecdotes but lacking the microe-conomic tools needed to identify and implement the business strategies that are optimal in a given situation"--
_cProvided by publisher.
521 _aAges 18+
_bMcGraw-Hill Education
521 _aGrades 10-12
_bMcGraw-Hill Education
588 _aDescription based on print version record and CIP data provided by publisher; resource not viewed.
650 0 _aManagerial economics.
650 0 _aStrategic planning.
700 1 _aPrince, Jeff,
_eauthor.
776 0 8 _iPrint version:
_aBaye, Michael R., 1958-
_tManagerial economics & business strategy
_bTenth Edition.
_dDubuque : McGraw-Hill Education, 2021.
_z9781260940541
_w(DLC) 2020041600
906 _a7
_brip
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK