000 | 02741cam a2200361 i 4500 | ||
---|---|---|---|
999 |
_c2279 _d2279 |
||
001 | 21333612 | ||
003 | KWUST | ||
005 | 20230708090819.0 | ||
008 | 191212s2020 flua b 001 0 eng | ||
010 | _a 2019057617 | ||
020 |
_a9781771888882 _q(hardcover) |
||
020 |
_z9781003019923 _q(ebook) |
||
040 |
_aDLC _beng _cDLC _erda _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 | _aTX911.3.F5 2021 |
082 | 0 | 0 |
_a910.68/1 _223 |
245 | 0 | 0 |
_aHospitality revenue management : _bconcepts and practices / _cedited by Pete Szende. |
264 | 1 |
_aPalm Bay, FL : _bApple Academic Press, _c[2020] |
|
300 |
_axxi, 492 pages : _billustrations ; _c27 cm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
504 | _aIncludes bibliographical references and index. | ||
520 |
_a"This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field. The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more. This comprehensive and contemporary textbook effectively meets the curricular requirements of undergraduate and graduate courses. The book can also be used as a reference for practitioners and as a text for executive education programs. Each chapter includes features to keep students interested and engaged. These include case studies, internet activities, team projects, spreadsheet assignments, brief histories, and more"-- _cProvided by publisher. |
||
650 | 0 |
_aHospitality industry _xFinance. |
|
650 | 0 |
_aHospitality industry _xManagement. |
|
650 | 0 | _aRevenue management. | |
700 | 1 |
_aSzende, Peter, _eeditor. |
|
776 | 0 | 8 |
_iOnline version: _tHospitality revenue management _dPalm Bay, Florida : Apple Academic Press, [2020] _z9781003019923 _w(DLC) 2019057618 |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK |