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999 _c2223
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006 m |o d |
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008 200715s2021 enk ob 001 0 eng
010 _a 2020031781
020 _a9780367495596
_q(ebook)
020 _z9780367495633
_q(hardback)
020 _z9780367495596
_q(paperback)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 0 0 _aG155.S88 2021
082 0 0 _a910.68/8
_223
100 1 _aHorner, Susan,
_d1956-
_eauthor.
245 1 0 _aConsumer behaviour in tourism /
_cSusan Horner and John Swarbrooke.
250 _aFourth edition.
264 1 _aLondon ;
_aNew York, NY :
_bRoutledge/Taylor & Francis Group,
_c2021.
300 _axv,484 p.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aFirst and second editions entered under: Swarbrooke, John.
504 _aIncludes bibliographical references and index.
520 _a"Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour. It also shows them how this knowledge can be used to manage and market tourism effectively in a variety of sectors of tourism including: tour operations, hospitality, visitor attractions, transport, retail travel, cruising and airlines. This fourth edition has been updated to include: New material on the impact of CT developments in tourism including social media, AR and VR, the links between climate change, sustainability and tourist behaviour, the impact of crises and natural disasters on tourism and the cruise industry Thirty brand new international case studies about topical issues such as: Airbnb, travel blogs, overtourism, COVID-19, the flight-shaming movement, wellness tourism, hunting and tourism, terrorism, dark tourism, the solo traveller, volunteer tourism, second home ownership, music festivals, pilgrimage tourism, film and tv induced tourism, and tourism in Antarctica New online resources including Power Point slides and a case archive Each chapter features conclusions, discussion points, essay questions and exercises to help tutors direct student-centred learning and allow the reader to check their understanding of what they have read. This book is an invaluable resource for students studying tourism"--
_cProvided by publisher.
588 _aDescription based on print version record and CIP data provided by publisher.
650 0 _aConsumer behavior.
650 0 _aTourism.
700 1 _aSwarbrooke, John,
_eauthor.
776 0 8 _iPrint version:
_aHorner, Susan, 1956-
_tConsumer behaviour in tourism
_bFourth edition.
_dLondon ; New York, NY : Routledge/Taylor & Francis Group, 2021
_z9780367495633
_w(DLC) 2020031780
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK