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001 | 21635702 | ||
003 | KWUST | ||
005 | 20230708103743.0 | ||
006 | m |o d | | ||
007 | cr ||||||||||| | ||
008 | 200715s2021 enk ob 001 0 eng | ||
010 | _a 2020031781 | ||
020 |
_a9780367495596 _q(ebook) |
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020 |
_z9780367495633 _q(hardback) |
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020 |
_z9780367495596 _q(paperback) |
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040 |
_aDLC _beng _cDLC _erda _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 | _aG155.S88 2021 |
082 | 0 | 0 |
_a910.68/8 _223 |
100 | 1 |
_aHorner, Susan, _d1956- _eauthor. |
|
245 | 1 | 0 |
_aConsumer behaviour in tourism / _cSusan Horner and John Swarbrooke. |
250 | _aFourth edition. | ||
264 | 1 |
_aLondon ; _aNew York, NY : _bRoutledge/Taylor & Francis Group, _c2021. |
|
300 | _axv,484 p. | ||
336 |
_atext _btxt _2rdacontent |
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337 |
_acomputer _bc _2rdamedia |
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338 |
_aonline resource _bcr _2rdacarrier |
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500 | _aFirst and second editions entered under: Swarbrooke, John. | ||
504 | _aIncludes bibliographical references and index. | ||
520 |
_a"Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour. It also shows them how this knowledge can be used to manage and market tourism effectively in a variety of sectors of tourism including: tour operations, hospitality, visitor attractions, transport, retail travel, cruising and airlines. This fourth edition has been updated to include: New material on the impact of CT developments in tourism including social media, AR and VR, the links between climate change, sustainability and tourist behaviour, the impact of crises and natural disasters on tourism and the cruise industry Thirty brand new international case studies about topical issues such as: Airbnb, travel blogs, overtourism, COVID-19, the flight-shaming movement, wellness tourism, hunting and tourism, terrorism, dark tourism, the solo traveller, volunteer tourism, second home ownership, music festivals, pilgrimage tourism, film and tv induced tourism, and tourism in Antarctica New online resources including Power Point slides and a case archive Each chapter features conclusions, discussion points, essay questions and exercises to help tutors direct student-centred learning and allow the reader to check their understanding of what they have read. This book is an invaluable resource for students studying tourism"-- _cProvided by publisher. |
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588 | _aDescription based on print version record and CIP data provided by publisher. | ||
650 | 0 | _aConsumer behavior. | |
650 | 0 | _aTourism. | |
700 | 1 |
_aSwarbrooke, John, _eauthor. |
|
776 | 0 | 8 |
_iPrint version: _aHorner, Susan, 1956- _tConsumer behaviour in tourism _bFourth edition. _dLondon ; New York, NY : Routledge/Taylor & Francis Group, 2021 _z9780367495633 _w(DLC) 2020031780 |
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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942 |
_2lcc _cBK |