000 | 00584nam a22001937a 4500 | ||
---|---|---|---|
999 |
_c2174 _d2174 |
||
003 | KWUST | ||
005 | 20230704113954.0 | ||
008 | 230704b ||||| |||| 00| 0 eng d | ||
020 | _a9781266287152 | ||
040 | _cKWUST | ||
050 | _aHD9980.5 .Z45 2023 | ||
100 | _aValarie A. Zeithaml | ||
245 |
_aServices marketing : _bintegrating customer focus across the firm / _cValarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Martin Mende |
||
250 | _a8th ed. | ||
260 |
_aNew Yok _bMcGraw Hill _c2023. |
||
300 | _axxvi,531 p | ||
504 | _aIncludes index. | ||
942 |
_2lcc _cBK |