| 000 | 01321cam a2200313 a 4500 | ||
|---|---|---|---|
| 999 |
_c2110 _d2110 |
||
| 001 | 15576442 | ||
| 003 | KWUST | ||
| 005 | 20220627105903.0 | ||
| 008 | 090106s2009 enka b 001 0 eng | ||
| 010 | _a 2008053888 | ||
| 015 |
_a014-86996 _2bnb |
||
| 015 |
_aGBA-90258 _2bnb |
||
| 020 |
_a9780273718567 _cDonated |
||
| 035 | _a(OCoLC)ocn297404799 | ||
| 040 |
_alc _cDLC _dBWKUK _dBWK _dCDX _dGBVCP _dHEBIS _dDEBBG _dBTCTA _dDLC _b#eng |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.K68 2009 |
| 100 |
_aPhilip Kotler _d2009 _eAuthor _qKotler |
||
| 245 | 0 | 0 |
_aMarketing management / _cPhilip Kotler ... [et al.]. |
| 260 |
_aHarlow, England ; _aNew York : _bPearson/Prentice Hall, _c2009. |
||
| 300 |
_axxxviii, 889 p. : _bill. (some col.) ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _zEurope _xManagement. |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aKevin Lane Keller Mairead Brady _d2009 _eAuthor _q Keller, Kevin Lane Brady, Mairead |
|
| 700 | 1 |
_a Malcolm Goodman Torben Hansen _tMarketing management. _d2009 _eAuthor _q Goodman, Malcolm Hansen, Torben |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBK _hHF5415.13 _i.K68 2009 |
||