| 000 | 00600nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c1756 _d1756 |
||
| 003 | KWUST | ||
| 005 | 20190925101720.0 | ||
| 008 | 181219b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788126510610 | ||
| 040 |
_aLCC _bEng _cKWUST |
||
| 050 |
_aHF5415 _b.D365 2005 |
||
| 100 |
_aDavis, John _eAuthor |
||
| 245 |
_aMagic Numbers for Consumer Marketing _bKey measure to evaluae marketing success _cPublisher |
||
| 260 |
_aIndia : _bJohn Wiley& Sons (Asia), _c2005. |
||
| 300 |
_avii, 309 p. : _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | _aMarketing | ||
| 942 |
_2lcc _cBK |
||