Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci.

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Material type: Text

TextPublication details: Mason, Ohio : Thomson/South-Western, c2005.Edition: 9th edDescription: xxii, 697 p. : ill. ; 26 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Barcode
Books	KWUST-Main Library General Stacks	Non-fiction	HF5415.2.C5 2005 (Browse shelf(Opens below))	C.1	Available	2018-0595

Includes bibliographical references and indexes.

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