TY - BOOK AU - Rosen,Michael J. TI - Donor-centered planned gift marketing T2 - The AFP fund development series SN - 9780470581582 (pbk.) AV - HV 41.9 .R67 2011 U1 - 658.15/224 22 PY - 2011/// CY - Hoboken, N.J. PB - John Wiley KW - Deferred giving KW - United States KW - Fund raising N1 - Includes index ER -