Westwood, John,  1947- <br/><br/>
How to write a marketing plan :  define your strategy, plan effectively and reach your marketing goals / 
John Westwood. 
 - Sixth edition. 
 - ix,177 pages :  illustrations ;  23 cm. 
 - Creating success series .
<br/><br/><label>ISBN: </label>9780749484835 9780749498832 
<br/><br/><label>LCCN: </label>2018056444 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>BUSINESS & ECONOMICS / Careers / General.<br/>BUSINESS & ECONOMICS / Marketing / General.<br/>SELF-HELP / Personal Growth / General.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .W48 2019 
<br/><br/><label>Dewey Class. No.: </label>658.8/02