Palmer, Adrian.

The Business Environment / Adrian Palmer and Bob Hartley. - 7th ed. - London ; New York : McGraw-Hill, c2012. - xiii, 550 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

0077092627 (pbk : alk. paper)

96019556


Marketing.
Export marketing.
Organizational effectiveness.
Marketing research.

HF5030 / .P34 2012

658.8