Palmer, Adrian.
The Business Environment /
Adrian Palmer and Bob Hartley.
- 7th ed.
- London ; New York : McGraw-Hill, c2012.
- xiii, 550 p. : ill. ; 25 cm.
Includes bibliographical references and indexes.
0077092627 (pbk : alk. paper)
96019556
Marketing.
Export marketing.
Organizational effectiveness.
Marketing research.
HF5030 / .P34 2012
658.8