Bradley, Nigel <br/><br/>
Marketing Research  tools & Techniques 
Bradley Nigel 
 - 3rd ed. 
 - United Kingdom :  Oxford University Press,  2013. 
 - xx, 527 p. :  Illustratons ;  24.5 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780199655090 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Textbooks
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .B655 2013