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Consumer behavior / Leon G. Schiffman, J. Donald Kennedy Chair in Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joseph Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey.
Material type:
TextPublisher: Boston : Pearson, [2015]Edition: Eleventh editionDescription: xxvii, 464 pages : illustrations ; 29 cmContent type: - text
- unmediated
- volume
- 9780273787136
- 0132544369
- 658.8/342 23
- HF5415.32.S35 2015
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KWUST-Main Library General Stacks | HF5415.32.S35 2015 (Browse shelf(Opens below)) | C,1 | Available | 2023-0560 |
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| HF5415.32 .E273 2017 Consumer behaviour : | HF 5415.32 .S35 2007 Consumer Behavior 9th ed | HF 5415.32 .S35 2007 Consumer Behavior 9th ed | HF5415.32.S35 2015 Consumer behavior / | HF 5415.32 .S48 2023 Consumer Behaviour | HF 5415.32 .S48 2023 Consumer Behaviour | HF 5415.32 .S48 2023 Consumer Behaviour |
Revised edition.
Includes bibliographical references and indexes.
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