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Hospitality revenue management : concepts and practices / edited by Pete Szende.

Contributor(s): Material type: TextTextPublisher: Palm Bay, FL : Apple Academic Press, [2020]Description: xxi, 492 pages : illustrations ; 27 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781771888882
Subject(s): Additional physical formats: Online version:: Hospitality revenue managementDDC classification:
  • 910.68/1 23
LOC classification:
  • TX911.3.F5 2021
Summary: "This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field. The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more. This comprehensive and contemporary textbook effectively meets the curricular requirements of undergraduate and graduate courses. The book can also be used as a reference for practitioners and as a text for executive education programs. Each chapter includes features to keep students interested and engaged. These include case studies, internet activities, team projects, spreadsheet assignments, brief histories, and more"-- Provided by publisher.
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Holdings
Item type Current library Call number Copy number Status Barcode
Books Books KWUST-Main Library General Stacks TX911.3. F5 2021 (Browse shelf(Opens below)) C,1 Available 2023-0356
Books Books KWUST-Main Library General Stacks TX911.3. F5 2021 (Browse shelf(Opens below)) C,2 Available 2023-0357
Books Books KWUST-Main Library General Stacks TX911.3. F5 2021 (Browse shelf(Opens below)) C,3 Available 2023-0358
Browsing KWUST-Main Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
TX911.3.D66 2020 Food and beverage cost control / TX911.3.D66 2020 Food and beverage cost control / TX911.3. F5 2021 Hospitality revenue management : TX911.3. F5 2021 Hospitality revenue management : TX911.3. F5 2021 Hospitality revenue management : TX911.3.F75.A22 1999 Front office : TX911.3.F75.A22 1999 Front office :

Includes bibliographical references and index.

"This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field. The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more. This comprehensive and contemporary textbook effectively meets the curricular requirements of undergraduate and graduate courses. The book can also be used as a reference for practitioners and as a text for executive education programs. Each chapter includes features to keep students interested and engaged. These include case studies, internet activities, team projects, spreadsheet assignments, brief histories, and more"-- Provided by publisher.

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