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Marketing research : methodological foundations / Gilbert A. Churchill, Dawn Iacobucci.
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TextPublication details: Mason, Ohio : Thomson/South-Western, c2005.Edition: 9th edDescription: xxii, 697 p. : ill. ; 26 cmISBN: - 0324201605
- 658.8/3 22
- HF5415.2 .C5 2005
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KWUST-Main Library General Stacks | Non-fiction | HF5415.2.C5 2005 (Browse shelf(Opens below)) | C.1 | Available | 2018-0595 |
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| HF5415.2.A14 2007 Marketing Research | HF 5415.2.B47 2014 Marketing research | HF5415.2 .B655 2013 Marketing Research | HF5415.2.C5 2005 Marketing research : | HF5415.2 .K36 2009 Qualitative research : | HF 5415.3 .P48 2005 Consumer Behaviour & Marketuing Strategy 7th ed | HF 5415.32 .S35 2007 Consumer Behavior 9th ed |
Includes bibliographical references and indexes.
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