Experiential marketing : (Record no. 2190)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00610nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KWUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230704160643.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230704b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138293168 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | KWUST |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 .B375 2019 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Batat, Wided |
| 245 ## - TITLE STATEMENT | |
| Title | Experiential marketing : |
| Remainder of title | consumer behaviour, customer experience and the 7Es / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London ; New York |
| Name of publisher, distributor, etc. | Routledge, Taylor & Francis Group |
| Date of publication, distribution, etc. | 2019. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 277 pages : |
| Other physical details | illustrations (black and white) |
| Dimensions | ; 24 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | <br/>Includes bibliographical references and index. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | KWUST-Main Library | KWUST-Main Library | General Stacks | 07/04/2023 | 156/04-2023 | HF5415 .B375 2019 | 2023-0103 | 07/04/2023 | C,1 | 07/04/2023 | Books | |||||
| Library of Congress Classification | KWUST-Main Library | KWUST-Main Library | General Stacks | 07/04/2023 | 157/04-2023 | HF5415 .B375 2019 | 2023-0104 | 07/04/2023 | C,2 | 07/04/2023 | Books | |||||
| Library of Congress Classification | KWUST-Main Library | KWUST-Main Library | General Stacks | 07/04/2023 | 155/04-2023 | HF5415 .B375 2019 | 2023-0105 | 07/04/2023 | C,3 | 07/04/2023 | Books |