Marketing for hospitality and tourism / (Record no. 1226)

MARC details
000 -LEADER
fixed length control field 01091cam a2200325 i 4500
001 - CONTROL NUMBER
control field 17568226
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231012124052.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 121219s2014 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2012037955
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780132784023 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132784025 (hbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number TX911.3.M3
Item number K68 2014
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.4/791068
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Marketing for hospitality and tourism /
Statement of responsibility, etc. Philip Kotler, John T. Bowen, James C. Makens.
250 ## - EDITION STATEMENT
Edition statement Sixth edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. c2014
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 682 pages :
Other physical details color illustrations ;
Dimensions 29 cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality industry
General subdivision Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourism
General subdivision Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bowen, John
Fuller form of name (John T.),
Dates associated with a name 1948-
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Makens, James C.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date due Date last seen Date last checked out Copy number Price effective from Koha item type Total Renewals
    Library of Congress Classification     Non-fiction KWUST-Main Library KWUST-Main Library General Stacks 01/31/2017 Purchase 3 TX911.3.M3.K68 2014 2017-0039 02/06/2020 01/23/2020 01/23/2020 C 1 01/31/2017 Books  
    Library of Congress Classification     Non-fiction KWUST-Main Library KWUST-Main Library General Stacks 01/31/2017 Purchase 26 TX911.3.M3.K68 2014 2017-0040   08/05/2024 07/22/2024 C 2 01/31/2017 Books 3
Copyright: KWUST 2023
Kiriri Women's University of Science and Technology - Empowering Women Through Education
P.O. BOX 49274 – 00100 Nairobi, Kenya
Registrar and Admissions +254 (0) 789626819
Email info@kwust.ac.ke