Marketing management (Record no. 1137)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00499nam a22001817a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KWUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230928170148.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160531b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781292092621 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Kwust |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .K64 2016 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Philip Kotler |
| Dates associated with a name | 2016 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management |
| Statement of responsibility, etc. | Kotler, P. and Keller, Kevin L. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 15th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, England ; |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | [iii] , p.714 : |
| Other physical details | ill. col. : |
| Dimensions | 28 cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Fiction | KWUST-Main Library | KWUST-Main Library | General Stacks | 05/31/2016 | 2 | HF 5415.13.K64 2016 | 2016/308 | 07/07/2023 | 06/26/2023 | C.5 | 05/31/2016 | Books | ||||
| Library of Congress Classification | Non-fiction | KWUST-Main Library | KWUST-Main Library | General Stacks | 05/31/2016 | HF 5415.13.K64 2016 | 2016/306 | 10/19/2016 | C.2 | 05/31/2016 | Books | ||||||
| Library of Congress Classification | Non-fiction | KWUST-Main Library | KWUST-Main Library | General Stacks | 05/31/2016 | HF 5415.13.K64 2016 | 2016/304 | 05/31/2016 | C.1 | 05/31/2016 | Books | ||||||
| Library of Congress Classification | Non-fiction | KWUST-Main Library | KWUST-Main Library | General Stacks | 05/31/2016 | 1 | HF 5415.13.K64 2016 | 2016/305 | 04/03/2018 | 10/19/2016 | C.4 | 05/31/2016 | Books | ||||
| Library of Congress Classification | Non-fiction | KWUST-Main Library | KWUST-Main Library | General Stacks | 05/31/2016 | 3 | HF 5415.13.K64 2016 | 2016/307 | 02/15/2018 | 01/29/2018 | C.3 | 05/31/2016 | Books |