Global Marketing Management 7th Ed (Record no. 1034)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00444nam a22001577a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | KWUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230928161242.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150925b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Kwust |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keegan, Warren J. and Bhargava, Naval K. |
| 245 ## - TITLE STATEMENT | |
| Title | Global Marketing Management 7th Ed |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th Ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pearson Prentice Hall |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 670p |
| Other physical details | Includes Appendices and Index |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | KWUST-Main Library | KWUST-Main Library | 09/25/2015 | HF 5415.13 .K54 2011 | 2015/104 | 03/08/2024 | 09/25/2015 | Books |