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Handbook of media management and economics /

Handbook of media management and economics / edited by Alan B. Albarran, Bozena I. Mierzejewska, Jaemin Jung. - 2nd edition. - xix, 476 pages ; 27 cm. - Media management and economics .

Includes bibliographical references and index.

ISBN: 9781138729292 (hardcover) 9781138729315 (softcover)

LCCN: 2017052861

LC Class. No.: P 96 / .H366 2018

Dewey Class. No.: 302.23/068

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Handbook of media management and economics /