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Marketing Channel Management

Venugopal, Pingali

Marketing Channel Management A customer-centric approach Author - India : Response book, 2001 - 189 p. : ill. ; 21 p.

Includes bibliographical references and index

ISBN: 9780761995500

Subjects--Topical Terms:
Marketing
Marketing communication

LC Class. No.: HF5415.129 / .V46 2001

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Marketing Channel Management