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Services Marketing and Management

Balaji, B.

Services Marketing and Management Author - New Delhi : S. Chand and Co. Pvt. Ltd., 2002. - xii, 436 p. : ill. ; 24 cm.

ISBN: 9788121921619

Subjects--Topical Terms:
Management--Marketing

LC Class. No.: HD9980.5 / .B34 2002

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Services Marketing and Management